Join this interactive workshop and learn how to use library resources to find information on your competition.
Learn how to use our free online library resources to find businesses by industry, sales numbers, and find what they spend on running their businesses. Knowing who your competitors are and what they are offering can help you to make your products, services and marketing stand out. It will enable you to set your prices competitively and help you to create marketing initiatives. It's useful for current businesses to analyze their competition, find new competitors, and asses any threats or benefits posed by your market and competitors in order to be realistic about how successful you'll be.
About the Presenter: This workshop will be led by Madeleine Wolske, Business Librarian. You will need a library card to use our online resources, contact Madeleine if you have any questions. This workshop is not just for those who want to start a business or nonprofit, but also for those who want to reevaluate their current enterprise and grow.
Registration is required. Sign up to get the Zoom link.
Starting or Growing your Business? We can help. Champaign.org/launch