Market Research 101: Target Group Analysis

Start + Grow Your Business

Join our business librarian for an afternoon of market research! Come ready to explore as we use library resources to:

• Evaluate trends in your industry;
• Learn how, where, and why customers are finding your products online;
• Interpret how different audiences tick.

This workshop is recommended for those who know who their customer is and want to dive deep into how to target them.

Laptops will be provided; no library card needed!

About the Presenter: This workshop is led by Madeleine Wolske, the Business Librarian at Champaign Public Library.

Registration is encouraged, but not required.

Start + Grow Your Business Workshop Series:

• Oct 3, Financials for Entrepreneurs, 7 pm
• Oct 13, Market Research 101: Target Group Analysis, 12 pm
• Oct 17, Brand Hub Marketing Fair: Storytelling & Content Creation, 6 pm
• Oct 20, VIRTUAL: Business 101 with the Black Chamber of Commerce, 7 pm

Starting or growing your business? Champaign.org/launch

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Registration is closed.

Adults | Business

Main Library, Friends Conference Room (215)

The Library is committed to making events accessible for all. To request an Americans with Disabilities Accommodation, please complete this form, or contact us by email at info@champaign.org, by phone at 217/403-2000, or through chat. Learn more about accessibility at the library.