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VIRTUAL: Using Social Media to Promote Your Online Store

Mon, Mar 4, 2024
1:00 pm – 2:00 pm

Join us for a 6-part series on eCommerce businesses with Natalie Kenny Marquez of Grow Marketing + Communications!

In this course, attendees will learn the importance of using social media to build awareness of their online store, and how to use the power of social media to engage and retain customers. In this session, we’ll cover:

•Choosing the right platform based on your audience
•On which platforms will you find your ideal customers
•Branding your profiles
•Optimizing your content
•Boosted posts and ads

Advance registration is required. After registering, you will receive a confirmation email containing information about joining the meeting.

This webinar is sponsored by the Illinois Small Business Development Center at Champaign County EDC and presented in collaboration with Champaign County EDC, Champaign Center Partnership, Champaign County Black Chamber of Commerce, Champaign Public Library, EDC of Decatur & Macon County, Experience Champaign-Urbana, and University of Illinois Research Park.

About the Presenter: Natalie Kenny Marquez is the owner of Grow Marketing + Communications, LLC, a marketing firm that provides business development, marketing, branding, public relations, and communication support. Natalie has served a wide variety of startups and small businesses, including in the healthcare and agriculture sectors. This includes work with small farms and farm businesses to large-scale grant projects through the Illinois Department of Agriculture and the United States Department of Agriculture. Prior to founding Grow Marketing + Communication, Natalie worked for over a decade in municipal government supporting communication and event planning efforts in both central Illinois and suburban Chicago. Natalie has a double major in Journalism/Advertising and Political Science from Southern Illinois University Carbondale and a Master of Public Administration from the University of Illinois at Chicago. Outside of work, Natalie is a competitive swimmer through U.S. Masters Swimming, enjoys shopping at farmers markets, spending time with her husband and their two children, and wrangling the family puppy, Taco.

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