Resources online

Best databases

• Promotion , Encyclopedia of Business and Finance, Gale Virtual Reference Library
• Public Relations , Encyclopedia of Communication and Information, Gale Virtual Reference Library

Best web links

• Entrepreneur.com - Public Relations
• American Marketing Association – Public Relations Tools

Resources at the library

Check the catalog
Search the catalog under Subject Keyword . Try a subject search, such as public relations.

Browse the shelves at these Dewey (shelf) numbers
659s – advertising

Books to check out

• Never Eat Alone And Other Secrets To Success: One Relationship At A Time (Nonfiction/658.409/Fer)
• The Fall Of Advertising And The Rise Of PR (Nonfiction/659/Rie)
• Effective Public Relations (Nonfiction/659.2/Ali)
• The Publicity Handbook: The Inside Scoop From More Than 100 Journalists And PR Pros On How To Get Great Publicity Coverage (Nonfiction/659/Yal)